INSIGHTS

The HubSpot playbook, in your inbox.

Real portal teardowns, the exact automations we build, and the plays that move revenue, pulled straight from live HubSpot work. Not a content team. A few minutes, twice a month.

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WHAT LANDS IN YOUR INBOX

Operator-grade, never generic.

Portal teardowns

A real HubSpot portal pulled apart, what’s broken, what we’d fix, and why.

Automations we build

The exact workflows and their logic, copy them into your own portal.

Revenue plays

Trial→paid, renewals and expansion tactics straight from client work.

Zero theory

Everything from live portals. No recycled “best practices”.

LATEST

Recent teardowns & plays

New pieces land in the newsletter first
AUDIT5 min read
The 30-minute audit we run on every new portal
The exact checklist, routing, dedupe, lifecycle, reporting, and the order we fix things in so the bleeding stops first.
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LIFECYCLE6 min read
Why your deals shouldn’t outnumber your customers
A deal on every contact is the tell of a portal that has stopped meaning anything. How we split product-led and sales-led cleanly.
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AUTOMATION7 min read
Ramping renewals automatically, the E3 way
The custom price-ramping engine that creates the renewal deal and raises the number on its own, no rep does the math.
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SAAS5 min read
Product usage → PQL, without the data-science team
Piping signup, login and usage events into HubSpot and turning them into a score sales can actually act on.
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MIGRATION6 min read
Migrate to HubSpot without losing the story
Keeping every contact and its history intact while you rebuild everything around it, the one rule that protected the client.
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REPORTING4 min read
The five dashboards leadership actually opens
Cut the vanity tiles. The reports that answer “are we going to hit the number”, and nothing else.
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The RevOps CompanyWritten by Kevin de Jong · HubSpot Diamond Partner Twice a month 3-minute read

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